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Ingredients From Around the World
About Us

James Forbes founded Forbes Foods here in Cincinnati in 1979 as a supplier of frozen fruits. In 1991, Roger Winters bought the company from Mr. Forbes, and began to diversify the product offerings. Though frozen fruit still represents one of our strongest markets, today we offer everything from anchovy paste to frozen zucchini. Our business is customer-driven, and we base our product lines according to what our customers need.

Our strategic location in the Midwest has allowed us to sell across the U.S. and in Canada, Mexico, Europe, and Asia. We've built this hometown-focused company on the basic principles of customer service. In fact, we still service some of Mr. Forbes original clients from three decades ago.

Customer Service and Support Forbes Foods is well-regarded in the industry for our ability to solve problems. We'll go to the ends of the earth—literally—to find what our clients need. But procurement is only part of the package. We're in the business of building long-term relationships, and we take great care to match clients with the appropriate vendors. Not only do we develop custom sources and new products, we also have expertise in locating co-manufacturers for clients who need to partner with another manufacturer to produce part or all of a product.

At Forbes Foods, we know that to launch successful partnerships, you need business savvy, technical knowledge, and keen instinct—three things we've refined to a science. We believe in using the resources technology has to offer. However, we also embrace old-fashioned person-to-person communication and logistics management. When you call Forbes Foods, a real person answers the phone. From the time you place an order through shipment and billing, a Forbes associate is involved.

The Future At Forbes Foods, we're always asking ourselves, "What's next?" We know that to grow our business, we need to continue to expand our list of customers and vendors. We also understand the vital importance of product development; the market never stands still, and we must collaborate with vendors to be able to offer new items to our customers. And finally, we're proud of our past performance, but are eager to find new ways to serve our clients and vendors even better.
Our Philosophy

At Forbes Foods, core attributes like hard work, reliability, honesty, and attention to detail make up the cornerstone of our business.

As such, Forbes Foods will always:
  • Conduct business with integrity.
  • Treat every single employee, vendor, and customer with dignity and respect.
  • Recognize our responsibility to both the buyer and seller, and ensure that both sides are satisfied.
  • Leverage technology, talent, and hard work to create unique solutions for every customer.
  • Exceed our customers’ expectations in the present, while anticipating their needs by keeping one eye on the future.